GROUP ACTIVITIES

Recovery Support Projects

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SUPPORT PROJECT

Tokyu Fudosan Holdings Group has been engaging in a variety of recovery support projects under the concept of "Smile for Japan."

Smile for Japan

The slogan to recovery support initiatives was "Smile for Japan"
Tokyu Fudosan Holdings Group has been pursuing a range of initiatives to revive Japan!
And to bring smiles all over Japan!
With this in mind, we are pressing ahead with the recovery support project.

Great East Japan Earthquake Recovery Support

To support recovery from disaster caused by the Great East Japan Earthquake on March 11, 2011, we launched a range of initiatives, including the "Midori no Tohoku Camp," our first such action in July, followed by the volunteers' activity in Rikuzentakata City, Iwate in September. More than 500 Group employees have participated as volunteers over the past five years. In addition to activities in disaster-stricken areas, we have been undertaking different recovery support initiatives, including the sale of local specialties.

Tohoku Suguremono Selections

Marking the fifth year since the earthquake, we started to put this new concept into practice by utilizing the Group's sales channels.

Midori no Tohoku Genki Camp

Provision of the world's most heart-warming care for children. With this in mind, we supported the operation of the Camp for six years from 2011.

Revival Support Project from Ginza

We support the operation of dedicated stores selling local specialties of regional cities, such as Sendai, Miyagi, as well as charity events.

Click here for details on Great East Japan Earthquake recovery support