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We will now move on to the Residential business segment.
With the aim of "establishing a presence that comes to the mind of customers first and the construction of a framework able to create stable income," we will seek to provide products of choice for customers by creating added value integrating acquisition, planning, sales, after-sales services and management.
As for the first business strategy, the "strengthening of site acquisition capabilities and enhancement of business opportunities," we will continue to make progress with the complex redevelopment projects that we started to focus on to the full extent under the previous Medium-Term Management Plan and build area dominant strategies mainly in areas along the Tokyu Railway network, as well as to make progress with reconstruction projects in cooperation with Group companies.
Under the second business strategy, "planning of products of choice tailored to various needs," we will mainly focus on the planning of products, such as those for single persons, DINKs and seniors, by taking the market's needs into account.
Under the third business strategy, we will work to improve the value of the BRANZ brand by providing a variety of high value-added services through all the Group companies, such as property management, and offering ongoing support to customers, including after-sales service.
The graph on the right shows the trend of the number of condominium units sold.
We plan to provide a lower volume of 2,000 units during the period of the Medium-Term Management Plan. From fiscal 2017 ending March 31, 2018, however, we plan to provide a volume of around 3,000 units by strengthening the operating structure, including the integration of production and sales, and focusing on initiatives for redevelopment projects.
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